Alex Katz — Coca Cola Girls For Sale

Coca Cola Girls Prints by Alex Katz | Buy & Sell | Guy Hepner

The Coca Cola Girls series places Katz's figure painting in direct dialogue with American commercial culture — the language of advertising, the aesthetics of leisure, and the particular quality of mid-century American optimism. These sun-drenched images of women in casual settings carry echoes of billboard aesthetics and magazine photography while remaining unmistakably paintings.

About the Series

The series title itself signals Katz's long engagement with popular culture and mass media — an engagement that places him in conversation with Andy Warhol and Roy Lichtenstein without sharing their ironic distance. Where Warhol approaches consumer culture as spectacle, Katz approaches it as light and colour: the red of a Coca-Cola can becomes a chromatic event, the relaxed posture of the sitter an occasion for formal invention.

The visible brushwork and graphic economy of these editions set them apart from the commercial imagery they reference — they are celebrations of the representational image at the moment when abstraction had all but displaced it from serious critical attention.

Collecting Coca Cola Girls Works

These works are among the most immediately appealing in Katz's print production — their warmth of palette and confidence of composition make them strong choices for residential and commercial interiors alike. Contact Guy Hepner for availability and pricing.