Cat's Escape
8 works
Sebastian Magnani Pepsi Cola For Sale
Sebastian Magnani
Pepsi Cola, 2025
Archival Pigment Print on Hahnemühle Photo Rag Ultra Smooth 305 g/m²
Edition of 7 70 x 90 cm 27 1/2 x 35 3/8 in Edition of 5 130 x 100 cm 51 1/8 x 39 3/8 in Edition of 3 170 x 130 cm 66 7/8 x 51 1/8 in All prints are signed & numbered in front and are delivered with a Certificate Of Authenticity.
About this work
Standing beside a sleek, retro-styled car with electric blue headlights, Batman casually twists open a bottle of soda beneath an enormous, blazing Coca-Cola billboard. The irony is immediate and delicious — a hero defined by shadow now illuminated by corporate light, indulging in something as ordinary as a midnight drink. Magnani heightens the drama with a striking palette of saturated reds and icy cyans, evoking the visual language of classic noir but with a contemporary, hyper-stylized twist. The clash of branding, costume, and environment creates a playful tension: What is the Dark Knight doing in a garish commercial district? Is this a break between battles, or a sly commentary on the commercialization of heroism? In Pepsi Cola, Magnani once again blurs the line between myth and mundanity, placing a legendary figure in a scenario so banal it becomes surreal. The result is an image that is humorous, visually intoxicating, and unmistakably rooted in the artist’s fascination with the contradictions of modern identity.
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Edition & Provenance
- Year
- 2025
- Medium
- Archival Pigment Print on Hahnemühle Photo Rag Ultra Smooth 305 g/m²
About Sebastian Magnani
Sebastian Magnani is a Swiss photographer based in Zurich, born in a small village in Canton Valais. He discovered photography during an apprenticeship in media design in 2006 and spent the following five years working as a graphic designer and art director at an advertising agency before transitioning to photography full time in 2011.
Magnani is known for richly colored, intimately staged portraits that combine strong lighting with a cinematic sense of mood. His most recognized body of work reimagines a well known superhero character in quiet, everyday moments, unexpected downtime away from heroics, using contrast between the character's familiar presence and ordinary settings to explore themes of vulnerability, solitude, and the small pleasures of daily life. His background in advertising and design continues to shape the polish and precision of his compositions.
Magnani has collaborated with major international clients, including The New York Times, IWC Schaffhausen, and Apple, and his work has been exhibited across the United States, Australia, and Europe. He has also published photography books and received multiple international awards for his projects.
Guy Hepner works with collectors seeking Sebastian Magnani's vivid, narrative driven photography. Contact us to discuss available inventory or to inquire about upcoming releases.