In 2021, someone paid $69 million for a Beeple NFT at Christie’s. The entire NFT art market hit $2.9 billion that year. By 2025? Collapsed to $23 million—a 93% crash. Meanwhile, Keith Haring auction sales hit $39 million in 2024, up 22% year on year. The difference between a bubble and a blue chip? Depth of market, institutional demand, and a body of work that can’t be diluted. Stop chasing what’s hot. Start collecting what lasts.
The $69 million mistake that destroyed art collectors
What's the difference between a bubble and a blue chip?
