This bold offset lithograph poster from 1986 epitomises Keith Haring’s dynamic visual language at the height of his career. Created to promote his groundbreaking Pop Shop enterprise — a retail space he opened in Manhattan’s SoHo in 1986 as a radical attempt to make his art directly accessible to a wide public — the poster features Haring’s instantly recognisable graphic style of thick black outlines and flat colour fields. 

The Pop Shop Poster conveys the energy and optimism of Haring’s mission to collapse the barriers between high art and everyday life. Rather than a traditional fine art print, this work functions as both an advertisement and an extension of Haring’s creative ethos: playful figures and iconic motifs that resonate like modern hieroglyphs, distilled into a striking composition meant to speak clearly and directly to viewers of all backgrounds. (Guy Hepner)

This piece combines commercial and artistic intent — a reflection of Haring’s desire to democratise art and communicate his visual language beyond gallery walls, echoing his famous subway drawings and public murals.